“INNOVATORS BY TRADITION” CORRESPONDS TO TISSOT’S HIGH REQUIREMENT LEVEL SINCE ITS BEGINNING IN 1853

Always ahead of its time without forgetting its roots is a philosophy to which Tissot has always adhered, in its products but also in its privileged position of being the Official Timekeeper of major sports events all around the world.
The Brand’s DNA stands around two characteristics: an attachment to authentic traditional values and a desire for innovation. The launch of the T-Touch Connect Solar perfectly illustrates this fact. Inspired by the first ever Swiss Made tactile watch – the T-Touch presented in 1999 – the T-Touch Connect Solar stays true to itself: a traditional watch to which some useful connected functions have been added.
Never neglecting details, Tissot wanted this iconic watch to be independent by creating a dial made of solar cells and its own operating system, SwALPS. The groundbreaking innovations that have punctuated the Brand’s fabled history have allowed Tissot to be known today as the multispecialist Swiss watch brand, creating timepieces from pocket watches, quartz, automatic, gold to connected models, for both men and women.
Tissot’s wide range of products allows its customers to create memories for every important milestone in life. The entire Tissot team is proud to give its Tissot Ambassadors around the world this opportunity.

SWISSNESS IS AT THE VERY HEART OF TISSOT
TISSOT HAS STOOD FOR SWISSNESS FOR ALMOST 170 YEARS - AND NOT JUST BECAUSE THE BRAND HAS ALWAYS BEEN SUCH AN IMPORTANT PART OF THE SWISS WATCHMAKING INDUSTRY.

It goes without saying that the Swiss Made label is one of our core values alongside tradition, precision and innovation. So it is not surprising that Tissot gladly supports and promotes projects that share its values. Tissot has been involved in Swiss Alpine tourism and Switzerland’s mountain scenery for many years through various partnerships. It partners the Swiss Alpine Club (SAC), with whom it shares an allegiance to tradition, as well as the ever-innovative Jungfrau railways. Tissot itself boosted this pursuit of innovation by supporting the First Cliff Walk by Tissot, in Grindelwald. The brand has an equally innovative presence on Glacier 3000, where Tissot has put its name to the world’s first suspension bridge linking two summits: Peak Walk by Tissot.

Tissot takes great pride in all of its partnerships. They allow it to outwardly demonstrate its identity and values; tradition, precision, innovation and of course, the Swiss Made Label.